Brand: All
Designer: Annie Larson | Year of foundation: 2010 | A place: Minneapolis, United States | Site: allforeveryone.com |
Annie Larson is a miniature girl from Minneapolis who, after three years of working on women's and men's collections in Target, decided to open her own brand All. The name seems to hint at the fact that clothes should be liked by everyone without exception, in fact, everything is not quite so. Things All - with humor, for those who do not want to take themselves too seriously and are not ready to part with childhood. And if the multi-colored backpacks recently began to wear all and sundry, the striped leggings (you can’t call them differently) are unlikely to gain admirers in the face of most readers of this rubric. But they have already appeared in Urban Outfitters, however, so far only in the blog, and not in stores. The record reads: "This is what we wore at school, and what is still cool." It is difficult to disagree with this statement. |
Annie's comment for Look At Me:
"I founded my brand in the spring of 2010. Since then, events are developing rapidly: I travel a lot, show my clothes in new places, meet people. All development in the international market is a priority for me. I like my lifestyle: I work at home , there is a lot of free time. Next year I hope to take up children's and men's clothing, since I have experience - working in a large corporation.
I always wanted to establish my own brand, but I was not sure about the textures and methods with which I could harmoniously exist. And in January 2009, discovered the knitting machine. Needless to say, I have not touched a garment since that moment? All the things I do are 100% handmade, and this makes the All brand special. The meaning of what I do is that each thing turns out different from the rest. Even with a strong desire, things cannot be copied. I manage all aspects of the business myself, including manufacturing. "
- All brand at the exhibition New land of milk and honey
- lookbook autumn collection