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Editor'S Choice - 2024

The founder of the brand Little Pushkin Anya Dyuznik about favorite outfits

FOR RUBRIC "WARDROBE"we take pictures of beautiful, original or strangely dressed people in their favorite things and ask them to tell stories related to them. This week our heroine is the founder of the Little Pushkin children's clothing brand and author of the Telegram channel about Perfume Antoy Dyuznik.

I grew up in the USSR, when things were passed down from generation to generation and anxiously took care of. My parents brought imported clothes from Moscow, and often had to wear not what they wanted, but what they got. For example, shoes are two sizes smaller or a coat three sizes larger. All this formed not so much style as my attitude to clothes. I calmly wear things for decades, I know how to take care of them, I hate it when things get spoiled, and I stick to things. I can wear the same for months, not buying for the season, on occasion or just because it is fashionable.

At school, I could suffer in capron tights in the cold and not wear hats, because it seemed so beautiful to me. It was a dubious pleasure, but my style was formed by itself precisely under the influence of this personal subjective "beautiful." I don’t remember something or someone influencing me. True, it happens, I look after a while in the photo and am amazed - how could it be worn?

A decade ago, I bought things everywhere: online, offline, I loved eBay very much and tried vintage, I could spend hours cleaning my closets. It was the peak of my consumption. At some point, it became clear that there was too much clothing, I don’t need so much - I distributed 80% of my wardrobe and since then I’m almost not buying, just a couple of things a year. Behind this there is no idea like "conscious consumption", I have not ceased to love fashion - I just lost the need to buy. Probably influenced my work. I have enough contact with clothes.

Now I love to come to the store, collect everything, take it to the fitting room and look at the seams, textiles and cut. It is like visiting a museum: I admired, inspired and left empty-handed, but in fact it is also part of the work. I always look for new solutions and watch how others are doing, learning from them. Favorite brands: Dries Van Noten, Prada, Undercover, Beams, J.W.Anderson, Sacai, Loewe, Martine Rose, Raf Simons, Sister by Sibling (now closed), Ashish. From Russian brands I adore Nina Donis, I like Walk of Shame. I love small Japanese brands, I always support young brands that I like, because I know how hard it is.

Blouse J.W.Anderson, pants Sonia Rykiel, The Row sandals, watch husband

By the nature of the activity, I watch all the shows and noticed this blouse six months before the start of sales. The works of Jonathan Anderson, besides his talent, are also distinguished by some kind of childlike cheerfulness and naivety, which I really like about him. At the same time, there are many subcultural codes in his clothes. Why are only suspenders on the shoulders. In general, the blouse firmly sat down in my head, and in the end I bought it. She, by the way, is absolutely not photogenic, in life is much prettier.

The trousers are twelve years old, I love them very much, because this is how, in my understanding, the notorious “base” looks like. They are cotton, wide, with obvious folds and a wide attachment belt at the waist. Almost clown, only black saves. These sandals are the only heeled shoes that I can wear without wanting to take off my shoes.

Skirt and boots - Dries Van Noten, sweater and brooches - Sonia Rykiel, Renaud Pellegrino bag

Brand new skirt bought on eBay for $ 80. There are some great sellers out there that Dries Van Noten is offering. Like the length: I do not wear short and knee-deep. The mohair jumper celebrates its 10th anniversary, and if anything. This is the most popular thing when I'm in Moscow. It is a pity that in Sonia Rykiel now everything is so bad. Previously, they did amazingly practical and not dull things.

For the sake of the bag I had to eat some pasta. In 2007, it cost indecent money, but then I could not resist: I love patent leather, sequins and everything is brilliant. The fashion for clutches has since passed and managed to return again. The bag turned out to be not very convenient, there are finger stains on it, but getting rid of it is beyond my strength: pasta is firmly remembered.

Sonia Rykiel Dress, Sacai Hoodie, Courrèges Vest, adidas Sneakers, Benedetta Bruzziches Bag

Archetypical outfit for me. Multi-layered, mixing styles, sneakers and necessarily something glitters somewhere. This dress is already a legend. I bought it in 2009 on the advice of a future mother-in-law the day before I flew to live in Singapore. This was her best advice. I adore the dress and can walk in it from morning to night. I feel completely comfortable and appropriate in it everywhere, despite the fact that it is elegant and completely lacy.

Sheepskin waistcoat purchased on eBay for £ 30. In fact, I was hunting for one rare vintage scent of this brand, but after six months of desperate searches the perfume at the auction did not emerge, but this vest stubbornly caught my eye. I thought he was old and well-worn — his condition was unclear from photographs — but the thing flew in with store tags, perfect. It was not the most obvious purchase for a man who lives in Bangkok with the eternal 33 degrees of heat, but I soon began to fly a lot for work and the vest caught on. He saved me on Chinese trips several times: there is no heating there in the winter and you are constantly freezing.

Dress Nina Donis, slippers Stella McCartney, bag Benedetta Bruzziches

In this picture I am in this dress as a statue of Liberty, but in fact the thing is very relaxed and lively. I love and admire the ability of Nina Donis to make simple clothes, minimal means and such meaningful content. I think they can sew a beautiful dress out of anything. As a family, we often travel from Bangkok to the small resort Hua-Hin, which is similar to the French Deauville, and I wear it there: the summer clothes of Nina Donis are mostly sea, sand, sun and wind in my hair.

Men's H & M raincoat, Marni top, Cottweiler sweatpants, Miu Miu flip-flops, Gucci bag

In addition to the white men's T-shirts that I buy at Muji and Uniqlo, this coat is my only item from the mass market. I don't like fast fashion for many reasons. In my understanding, clothes can not be worth as a cup of coffee. If it costs so much, then what is it sewn from and by what means? Cottweiler bought pants on Ssense: I love London fashion weeks more than anyone else and, by virtue of my work, I always know about the most progressive and promising young brands. A couple of years ago, Cottweiler was considered as such, but they are not represented in Bangkok, but it became interesting for me to see how their things were made. I had to wait for the sale and buy. What can I say - not very made! Young brands often lack technological precision and resource for trivia: lightning, rubber bands, and so on. But fashionable and fun. Pants are made of polyurethane, so rustling when walking, as the autumn leaves in the park.

I have few bags, about five - this one is for a computer, which is always with me. Husband gave a birthday. Miu Miu flip-flops are popular almost like birkenshtoki, in them "everything", but I calmly feel that everyone goes to the same thing. For me to be somewhere with a girl in the same dress is not a problem at all. Unique people makes no clothes.

Thom Browne coat, J.W.Anderson T-shirt for men, Lemaire jeans, adidas sneakers, Hermès bag

Tom Brown is one of those designers who make fashion as an art. The coat is very cozy, soft. I also like to take it in Chinese trips, they can hide as a blanket. Jeans Lemaire conquered cut. The quality of them is not very, for the first time I see that the jeans are covered with pellets, but I will wear it until it collapses.

The JW t-shirt purchased in Bangkok, in the men's section in the Siwilai store, is a very cool multi-brand. It was there that I regularly hang out in the fitting room with a pile of twenty things. They probably hate me. I would also be angry: some kind of walks regularly, fools her head, does not buy anything, and then you hang everything in its place for an hour. In order to thank consultants for their patience, I sometimes buy men's T-shirts. For a while they drove the French men's brand Pigalle - and it was a blessing, because I did not come across the best quality men's T-shirts.

Top Nina Donis, Calvin Klein pants, Raf Simons men's sneakers

This is my uniform. Colors may change, but “some T-shirt” and “some pants” plus sneakers are what I wear 90% of the time. Calvin Klein pants were sold as leggings, but I bought them two sizes larger than mine. They do not crumple, dry in two hours, fit into the palm - a surprisingly unpretentious thing. Practically, I haven't taken them off for a year and a half. Sneakers ugly and not very comfortable, but I like it. Tops such Nina Donis I have three things: green, this and pink. They are cool to wear with white shorts, but in shorts I was embarrassed to be photographed.

Tsumori Chisato overalls, Y's jacket, men's Raf Simons sneakers

Overalls bought in Bangkok almost immediately after the birth of the child. While I was feeding my son, I could not lose weight, and the jumpsuit successfully hid everything. On his back is a neckline for the priests and a large silk bow, which Danya is now very fond of unexpectedly untie. He is smart, but for me it is a daily thing, the main thing is not to combine with shoes with heels. The jacket is very ancient, and our relations are as with some couples: we diverge, then we converge again.

Isa Arfen dress, men's Y3 sneakers, husband's watch

This dress makes everyone smile, including me, and I really love things that elevate mood. Fashion is fun, things should bring joy. Bought because of the color and cut on the Net-A-Porter. He is very fond of my child, he says, I'm in this dress like a Little Pony from children's videos on YouTube. I wear it on occasion in the evening with sandals, in the afternoon I can with sneakers or by the sea with slippers. It is convenient, because the fabric is elastic.

Julian David jacket

I watched this designer for quite a long time and really wanted some thing, again to see, touch, vilify. This is a British brand, but things are sewn in Japan, and they are very cool from a technological point of view. But somehow everything did not work out. And suddenly in Leform at some final sale where my friend dragged me, I suddenly see this jacket - it was the last one, the smallest one. I'm a little small, but I bought it anyway. It is beautiful: frills at the back, slanting cut at the front and a fabric that looks like crumpled paper.

Sacai Socks

I do not like accessories - for example, I don’t have belts at all. I love only socks and buy all sorts of funny.

Céline and Chloé glasses

I have minus five, and before that I was a fan of sunglasses, in which I changed glasses for corrective glasses. But in the end I was tired, and now I have two pairs of ordinary glasses. Black is already very old, and I do not breathe on them.

Dior Ring, Sonia Rykiel Brooches, Antique Ring, Starlet Brooch Bracelet from Istanbul

I am so indifferent to jewelry that once I managed to forget the wedding rings in the safe when we moved from apartment to apartment. That's all I have. Most of all I love and wear swallows. Where did I get the brooch "Star", I do not even remember. The bracelet was given to me by a friend, and at one time he saved me in the flights: there was a period of agonizing aerophobia, with a bracelet I flew more easily.

A small part of the perfume collection

I love smells and have been collecting aromas for more than twelve years. I do not like to call myself a collector. Still, collectors are chasing the rare specimens, for what has historical value, and their collections are closer to museums. And I am a consumer and I wear everything that I have. The first thing that unprepared people say, if they suddenly see my perfumery cabinet: "Oh my God!" - but I got used to it. The fragrance for me is the same wardrobe item as clothes.

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