Why is it time to stop being afraid of bright colors and makeup techniques?
In the past few years we have been offered to wear pink eye shadows gold lipstick and bright blue liner anywhere, anytime and for any reason. If you start the morning with instagram, then it seems that everyone has colored hair, and cheerful rainbow highlaters are already included in the basic cosmetic set. But one has only to go out, and it becomes clear that things are not quite so.
Make-up can be a game, a means of communication and a very effective exercise of emancipation.
Two identical Google requests - "bright colors in makeup" in Russian and "bright colors in makeup" in English - reveal a difference that says a lot. In the articles on the relevant topic on the Russian beauty portals you will almost certainly find a decent list of items, as in any case can not be. You can not put more than one accent, you can not add blue to the red, warm blush to the cold shadows - also not. Apply a rich shade to your lips? Beat your hands if they reach for a bright eyeliner. Well, in fact, you do not want to go over this fine line and turn into a clown. Meanwhile, according to the English-language request, a year-old article on the Bustle comes out on how to adapt neon colors for the autumn season. And, of course, hundreds of video tutorials in which smiling people demonstrate a variety of combinations of colors and shapes.
There is one more clear pattern since childhood: if some undertaking is accompanied by a bunch of prohibitions and rules that cannot be violated, then the desire to engage in this matter instantly disappears. I know a lot of girls who love to be beautiful, but beyond the home selfie their experiences are not carried out. There is still a working day ahead, there will be no time to fix it. We admire the cool work of make-up artists, which are signed on instagram, but we believe that only professional professionals or tumbler-fairies, who have too much free time and a thirst for attention, are allowed to entertain themselves.
Many of us also have no confidence in our appearance. Fear of being painted for the reason that "it will not work for me", and, as a result, the same smoky ones for every day is a frequent story. For something more courageous, a weighty reason is needed. Graduation, own or someone else's wedding, birthday or New Year. And for experiments, perhaps, only Halloween. The question of practicality and relevance should not be raised in this conversation: it is practical and always appropriate to do without makeup at all. But makeup is really an excellent additional tool for self-discovery and is intended not only for beauty addicts.
The attitude of Russian girls to make-up is understandable: it seems to exist to make us more attractive. To do this, it is often recommended to master the rules of face correction, combinations of colors, choose "their" products, determine (oh my god) the color type. Disputes about whether the study of color types is true or is it nonsense, do not subside. The situation, most likely, is such that it is impossible to categorize yourself unconditionally in one of these clear categories - and the experiment of colleagues from Beauty Insider proved it. The so-called temperature of your appearance can easily vary, and you can choose any kind of makeup, just to make your mood and case. More colors like to be classified according to the season: bright and pastel - for the summer, wine lipstick - strictly for the autumn. Probably, this greatly simplifies the sales algorithms for cosmetic companies, but certainly doesn’t adorn life.
The rest of the world is already mastering completely different functions of make-up - after all, it can be a game, a means of communication and a very effective exercise for emancipation. The psychology of color perception is a whole science that has been actively used in the visual arts for a long time. So we lose a lot by denying ourselves bright colors. The path from the outside to the inside is not so long; here you can read about the effect of the introduction of red lipstick in everyday makeup. In short - very noticeable.
It is very useful to know how colors work, to learn to “sit down” them on your face and to be able to choose suitable forms. But possession of technology and theory should open up new horizons, and not be reduced to a list of points that must be followed in order not to be mistaken. To err is just our way. Only the shades and textures of the notorious red lipstick exist in great numbers, and you will never know what this or that will bring to your appearance if you don’t try. And the main indicator of whether you have succeeded or not should be only your state of health. I am aware that lilac lipstick is remarkably underlined by the huge blue circles under the eyes created by the lack of sleep and work, but what do I care about this, if I feel with her and feel ready to smash?
If you limit the understanding of makeup to the way of correcting flaws and unobtrusive underlining the merits of appearance, then it turns into some kind of unpleasant work. Firstly, due to the fact that you need to evaluate yourself, sorting the disadvantages and merits into two groups. Secondly, after you do this, you will have a small set of techniques that will decorate you, and a huge amount of what you have to leave behind. Boredom.
Your self-esteem is more important than anyone's opinions, and a cool make-up is an effective way to raise it in a few minutes.
I write all this, being firmly convinced that makeup is for myself, and not to impress my close ones and, moreover, strangers. Because if you think about this, you can finally fall into sadness. The subject of meykap-shaming does not rise much here, but in vain. Make-up is often referred to as a means of fighting for the attention of men and attributes of women who seem to have nothing more to do. Modesty and moderation in such matters are imputed to virtue, everything else is superfluous and repulsive.
In an amicable way, everyone should not care at all, but no. So, in a shop of a well-known brand positioning itself as professional and progressive, consultants together giggled over the red smokes of our former designer Ani - let alone talk about the reactions of communities in which this is not at all accepted. For all the same, no matter how hard you try, the result is the same. Almost every one of us faces different types of discrimination on the basis of appearance, so it’s best not to try at all. Your self-esteem is more important than anyone's opinions, and cool, in your opinion, make-up is an effective way to raise it in a few minutes.
Today is not the time when well-pigmented and high-quality cosmetics of non-standard colors can be found only in luxury and professional brands. My first color ink was a green Divage 90x60x90 with a giant brush that smeared everything from neck to ears, but I really liked and fabulously looked in the company with anything. Of course, if we are talking about pink hair, then this is the case when the scale of expenditures on the fulfillment of a desire must be commensurate with reality and prepared: time and money take away both the coloring and the selection of a new care, and other related rituals. Although even here there is a simple solution in the form of a wig. But if we are talking about colored mascara or lipstick, then there is no need for any special skills or training, except for the selection of high-quality and suitable products. And then everything is as usual - made up and went.
All the craziest tutorials and photos exist not only to surprise us with trickiness or to assert makeup as art. You can learn something new without leaving your home - thanks to numerous thematic publications and beauty bloggers, there are no secrets left in the make-up. Since we live (once) in such a blessed era, let's use all the possibilities to the maximum.
Photo: Milk Makeup / Facebook
