Reducing the path to success, local brands limit the range and focus on the release of a single product. This allows you to hone the quality of the product, and most importantly - to build a coherent dialogue with the buyer, entangled in the abundance of design proposals and wanting to get an answer to the question "where to find a particular thing."

IN RUBRIC "NEW NAME" we talk about promising newcomers: musicians, directors, artists and other creative people - that is, everyone whose name appears more often in the pages of magazines, in social network tapes and in our conversations, and who is clearly on the verge of big of success. Adut Akech Who is this: an Australian originally from South Sudan, appeared on five Vogue covers in 2018, after which she became Models model of the year.

BECAUSE OF A SOVIET PIEETT BEFORE BUDUSHKIN CRYSTAL, for a long time it was considered something indecent to keep at home a variety of homemade dishes. Now it's the other way around: the more interesting your set of plates, glasses and glasses looks, the better. A beautiful plate is also an excellent gift for a loved one. Orientation in all its diversity is easier than it seems: if you like it at first sight, then you should take it.

Perhaps this spring is the hardest to decide on accessories: designers are betting on huge bags, mesh nets and already familiar straw baskets. We asked the experts what was on their wishlist - and what bags they put on this season. Text: Anya Krotikova, Daria Knyazeva, Masha Popova, Vogue Russia Chief Editor. Bags are going through hard times.

IN RUBRIC "STYLE" WE TELL ABOUT PEOPLE, outstanding not only for their talent, but also for their appearance. Today, our heroine is an adherent of Parisian chic Carolyn de Megre. Carolyn de Megre began her modeling career in 1994. She was photographed by photographers Mario Testino and Peter Lindberg, she participated in a Balenciaga level show and was a favorite of designer Mark Jacobs.

IN RUBRIC "COMBO" WE TELL, how to combine things of different styles, models, textures and colors. It can easily get tights in the net, unusual shoes, a vinyl miniskirt or a huge fluffy sweater - in the most unexpected combinations. Our illustrations are not a call for a purchase, but clues: after all, something like that may surely show up in the closet.

The fashion for nostalgic items from zero has finally won our hearts: on instagram and on the catwalk, colorful candy bags, voluminous hair bands from satin and velvet (which Carrie Bradshaw once called fashionable taboos) and different-colored hairpins, combs and "crab", which we all wore back in school.

The photographer and heroine of the first Wonderzine material, Christina Abdeeva, shot a report from the backstage of the Jacquemus show at the Paris Fashion Week. Abdeeva tells how Simon Port Jacqui arranged a show in the slot machine hall from the show. For the second season in a row, Simon Port Jacquim shows in unusual space.

Text: Julia Lee CONTINUE TO TELL ABOUT HEROES AND EVENTS that will make summer even more pleasant. In the next three months, it will be possible to buy things that we have been looking forward to - clothes and accessories - from new and long-lasting collaborations of brands, designers and celebrities. Our selection includes Gucci and the online retailer Net-A-Porter, Farrell Williams and adidas Originals, Sarah Battaglia and Salvatore Ferragamo.

While there is a truly hot and sunny weather outside the window, it's time to use it. It may not be desirable to dress up in such heat, but it would be just the way to have simple underwear made of cotton — yes, one that is not at all necessary to hide under clothes. Oysho Baseline linen manages the Spanish mass market with a bang.

Hoop earrings are a timeless thing, but this summer they have finally won our hearts and instagram. And this concerns not only neat mini-rings, which can be seen on French women like Jeanne Damas, but also heavy ones with rhinestones, before they were worn by our favorite R & B divas. If you are also looking for such - we tell you what brands, from Russian to foreign, you should pay attention to.

Seasonal changes concern not only the wardrobe, but also the apartment. With the onset of summer, I want to add lightness and freshness to the interior: you can restrict yourself to simple methods, like buying a pair of new plants, or you can decide on something more serious - for example, paint the walls. We asked the experts how to quickly and easily transform an apartment if you want to arrange a real jungle at home or just to freshen a bit.

In early November, right after their annual show, Victoria's Secret found themselves at the center of a scandal: marketing director of the American brand Ed Rasek was accused of body-styling and transphobia. To the question of the American Vogue journalist, when transgender and plus-size models appear on the “angel” podium, the manager replied: “I don’t think we should.

ON THE DAYS OF SHOTTING, TRUMP WAS VISITED the migrant children’s detention center in Texas, its first visit on June 21 ended in scandal. Then the Internet flew around the jacket of the first lady with the inscription "I really don't care. Do u?" ("I really do not care. And you?"), Which angered the public. The media and Web users suggested that in this way Melania was trying to demonstrate a real attitude to the problem.

In RUBRIC "COMBO" we tell how to combine things of different styles, models, textures and colors. It can easily get tights in the net, unusual shoes, a vinyl miniskirt or a huge fluffy sweater - in the most unexpected combinations. Our illustrations are not a call for a purchase, but clues: after all, something like that may surely show up in the closet.

Spring is a great time to experiment with outerwear. If in Europe all winter it was possible to alternate trench coats with bombers, then in our latitudes one can not take off the down jacket for half a year. "Work" jackets, fleece jackets and windbreakers - one of the most sharp-fashioned things of the coming season. But none of them can be compared with a voluminous coat: in the minus it can be worn with linings, and when it becomes warm it is wide open over a T-shirt.

The Wonderzine edition selects the most interesting event every week and recommends how to dress up there. At this time, we propose to plunge into digital art in the interiors and courtyard of an old mansion in the very center of Moscow. Digital art weekend Multiplay where: the courtyard of the Troyka Multispace mansion when: July 6-7

WE CONTINUE TO TELL ABOUT worthy accounts in social networks through which you can view the whole world. In today's release - Instagram stylist, model, designer shoes Marie Giudicelli. About Marie Giudicelli now speak only about the new it girl. Her Instagram is a collection of bows that reflect all the key ideas of modern fashion: minimalism and brevity, geometric shapes, negligence, simplicity, and so on through the list.

IN RUBRIC "STYLE" WE TELL ABOUT PEOPLE, outstanding not only for their talent, but also for their appearance. Today, our heroine is designer Stella McCartney, who recently celebrated her birthday. In honor of this, Wonderzine breaks down the style of the fighter for the environment and the daughter of one of the musicians of The Beatles into its component parts.

The Looks section with user images occupies an important part on our website and exists since the foundation of Look At Me. In addition, street-style today, being an integral part of the fashion industry, is returning to the roots - everyday street shots of people who can be a good example for combining things.