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Editor'S Choice - 2024

National Stars: Most Popular YouTube Bloggers of the Year

Daria Tatarkova

YouTube - the third most visited site in the world, which is slightly less than ten years old. In the world of the Internet, this is quite a solid age, so its influence is great, and the possibilities for earning money are endless. True, when it appeared, no one imagined that the platform for uploading video would lead to the success of not only musicians, but also "ordinary" people who were starting to master blogging. Scrolling to the present: YouTube stars earn no less, if not more, Hollywood actors, while getting into the very heart of their viewers, being "just like them." We are talking about those who confirmed in 2014 that YouTube is not only a stream of videos with cats and a real black hole, but also one of the most powerful business platforms for bloggers and their projects.

PewDiePie

Felix Arvid Ulf Chelberg

In the tops of the most successful stars of YouTube, the cheerful Swede Pyudipay is in the lead (yes, his nickname is pronounced that way, and you also have to do jazz fingers). He managed to amuse the audience of the site with a roller, where, attention, he screams under the literally terrifying hit four years ago, "Amnesia." It is impossible not to shout at these sounds, but only one person made it so ridiculous and in time to build a career on this. Over the past almost five years, he has become the largest YouTube by the number of subscribers and earnings. His income in 2014 is estimated at $ 0.825-8.47 million a year, even after YouTube has cut back on advertising interest.

PewDiePie is engaged in “Lettsplay” - speaking Russian, comments on the process of playing a prefix, with stray language and terribly funny awkward jokes. He also makes moronic fotozhaby and all sorts of nonsense on the camera with his girlfriend (with whom he also met through YouTube, and she also has his own channel) and pugs. Felix refuses to put the production of video on the stream and hire third-party workers, preferring to do everything on their own. In addition to his channel, he gathered about a million for charity this year alone and voiced himself in "South Park". He gently calls his fans “bro”, regularly making a fistbamp with a screen, that is, a spectator - perhaps his infantile spontaneity and ineradicably positive attitude towards the world have caused such wild popularity.

33 112 077 subscribers

7 209 836 312 views

Smosh

Ian Andrew Hackox and Anthony Padilla

Smosh - the most popular funny guys on YouTube, posting videos almost from the moment of inception of the service. Having started on the site with independent animation of Newgrounds, they quickly moved to a new platform then and since then have not lost their popularity, moving away, of course, exclusively from flash cartoons. It is not surprising that now they already own an entire entertainment company: under their authority there are 9 channels, most of which have regular programs created by other people. For so many years, Smosh released four albums of their own songs, won a bunch of awards, including 2014 at the 4th Streamy Awards. The main breakthrough outside of YouTube with friends happened exactly this year. They officially announced that the full-length film "The SMOSH Movie" is being prepared, where they will be shot together with other popular authors of channels like Jenna Marbles and Grace Halbig, and the director will be no less than Alex Winter - "Incredible Adventures of Bill and Ted" just his handiwork.

19 446 803 subscribers

3 918 762 429views

JennaMarbles

Jenna N. Mori

Jenna Marbles is the most popular female blogger on YouTube this year, and she won the hearts of viewers by being the millennial archetype. She does not have any one specific goal, except to live and enjoy life, which she demonstrates to subscribers. Her channel appeared as a place where she laid out funny video sketches with her considerations for a variety of reasons. Her first video, "How to Trick People into Thinking You're Good Looking," was watched 5.3 million times in the first week. The channel began to gain popularity, the stream of consciousness began to be diluted with tags, events, video blogs, podcasts, and so on. Jenna has a great sense of humor, a total reluctance to fall into conformism, as well as a diploma in psychology and a few tiny dogs; there are no forbidden and awkward topics for her; she votes for common sense and jokes about life. She borrowed the name of Marbles from her dog, Mr. Marbles, in the hope that her mom wouldn’t googling up as she unprintablely curses in her videos.

14 410 545 subscribers

1 637 109 572 views

Bethany mota

Bethany Noel Mota

The designer, who in 2014 was most often searched for by Google, was the seemingly unremarkable teenager Bethany Mota. A young resident of California, meanwhile, is already on the way to building her own YouTube empire: she is not yet twenty, but she has been releasing the video for six years. She is adored by teenagers: she laughs loudly, speaks loudly and loves to make faces. Bethany loves all the bright and slightly tasteless things from Target, shows how not too neat, but fun to decorate your room, pack a lunch, dress up for Christmas, make up on the way out - all the classic themes on which lives the "beauty and life" section on YouTube as if at the same time he ate the skittles and began to vomit a rainbow.

She got to the designers after she made a collection for the Aeropostale store, in which she traveled all over America on a thematic bus of "inspiration", and an advertisement with her gigantic face decorated Times Square. Teen Choice Award chose her as the best YouTube woman among women this year, but Bethany does not want to remain solely on the Internet. This year, the YouTube star has become a member of the American "Dancing with the Stars", after which its popularity has reached cosmic heights.

7 930 052 subscribers

621 722 446 views

MichellePhan

Michelle Fan

I don’t need to tell about Michelle Fan once again: she has long ceased to be an ordinary beauty blogger and has reached almost a glossy level in her approach to the instructions from which she started. Over the years of her career, she managed to create her own company Ipsy, sending beauty boxes by subscription, brand of cosmetics em. on the basis of L'Oréal, and this year she wrote and published the book “Make Up: Your Life Guide to Beauty, Style, and Success - Online and Off”, and also launched her music label Shift Music Group. In 2014, she also announced her collaboration with Endemol Beyond USA, with whom she will create a network for promoting talent milleniali from YouTube.

Her startup is estimated at 84 million dollars, which could not but entail negative consequences. The owners of electronic music labels filed a lawsuit against Michelle in 2014 for violating the rights of their tracks: beauty gurus often used music in open access to create their own videos. Since the big money became involved in the game, the right holders decided to pay attention to it - but Fan sent them a counterclaim.

7 331 144 subscribers

1 054 038 591 views

Zoella

Zoe Elizabeth Sagg

Among the British, one of the most popular was Zoe Sagg, who also found herself in our selection of useful makeup blogs. The girl was not only the fourth most popular YouTube in the UK, but also one of the most viewed in the world - her achievements outside the Internet probably played a significant role here. This year she released the book Girl Online, whose plot is based in part on her own experience. The heroine of her book, as well as Zoe herself, is experiencing the fallen popularity of the blog and resolves issues on a personal front, coping with cyber-bullying.

Around the teenage beauty guru, showing mostly their purchases, makeup and fashion, there was a sensation when her book turned out to be an absolute bestseller. Her popularity did not shake even the fact that, according to the publisher, she did not write the book alone, although this naturally caused a whole wave of criticism. This year, the mental health charity Mind called her her digital ambassador, Zoe herself appeared in various advertisements and TV shows, and also launched her line of beauty products, collecting several awards such as the Teen Awards and the Nickelodeon Kids' Choice Award.

6 830 918 subscribers

321 714 713views

Tyler oakley

Tyler Oakley

A young guy with blue hair, who became the face and voice of the LGBT community on YouTube in 2014, was among those who managed to meet with the US First Lady face to face and conduct an interview - and also visit the president of the house. Achievement, if you think about it, is rather big: for a man who once simply recorded himself on a webcam, setting forth his thoughts, he clearly achieved a certain level of influence on the minds of a generation. Tyler’s main topics concern issues of LGBT youth, in particular, suicide and legal protection of minorities, education, and pop culture. In 2014, he went on his own tour of the Tyler Oakley's Slumber Party, where he performed in his pajamas and talked with the audience. This year, he was awarded five different awards, and his charity campaigns in support of the LGBT community raised half a million dollars.

6 065 297 subscribers

323 865 394 views

MissGlamorazzi

Ingrid Nielsen

Sweet girl Ingrid, in addition to making her YouTube career with her own videos about lifestyle and make-up, also launched one of the most touching web formats. Nielsen came up with the idea of ​​doing blogs (video blogs) on the principle of the Christmas calendar with gifts for each day - only instead of a chocolate, viewers received one video about her life. Its subscribers assigned this tag #vlogmas (vlog + christmas), which has since become one of the points of the mandatory program of any YouTube. This cute story is very revealing: merry Ingrid fell in love with many precisely because of her cheerful nature, like many others on this list.

The long work on your channel naturally reflected on its quality, which is now not inferior to professional video profile sites. This year she participated in the spin-off of Project Runway Project Runway: Threads as one of the judges, and also appeared on the VMA as a CoverGirl reporter. She remains one of the most talked about girls in the thematic forums, including, unfortunately, because of a break with her ex-boyfriend Luke Conrad - also a YouTube woman, who is in the center of a sex scandal.

3 114 644 subscribers

224 224 040views

MyHarto

Hannah Maud Hart

The failure and seemingly potentially dangerous idea to cook in a drunken state turned out to be just a gold mine in the world of culinary videos on YouTube. We are already accustomed to crawling over video lessons when we need to prepare something new, only Hannah greatly expands the boundaries of the genre. Her channel is not for nothing called - Hart knows Japanese, so the name deftly beats up her last name and the word “heart”. The most popular Hart series "My Drunk Kitchen" this year has acquired the accompanying book "My Drunk Kitchen: A Guide to Eating, Drinking, and Going with Your Gut". Written with a fair amount of self-deprecation, this parody book of recipes became a bestseller in the States in August of this year. In 2014, Hannah became the best comedian of the Streamy award, and her comedy film Camp Takota was released, in which she starred with other popular YouTube artists Grace Halbeigh and Mumrie Hart.

1 666 916 subscribers

129 537 753 views

EatYourKimchi

Simon and Martina Stawski

EatYourKimchi is made by two English teachers from Canada who moved to South Korea six years ago and laid down their lives to strengthen Canadian and American-Korean friendships. Moreover, on a global scale, it is a much smaller story compared to the others on the list, almost no one has such a solid fan base and cultural achievements as they have. Their channel was in the epicenter of fashion for Asian pop culture, in particular South Korean one, and the Western audience had a need for its guides. At first, the couple told their parents through the channel how they live in a faraway country, then to subscribers about cultural differences and peculiarities of life in Korea: what was not read on the Internet and certainly not to look. Gradually, their reasoning about pop culture was tightened, and the quality of the video and the degree of absurd humor increased.

Immediately Simon and Martina instantly melt any heart, as well as their dog Spaggie and the cat Dr. Mimersworth. Therefore, the foursomes have incredibly loyal fans, who the hosts call "nasties" and a car of insider jokes. Last year, they started an office and hired several employees, finally turning EatYourKimchi into a real company; in this, they opened their cafe, where, in particular, they are taking classes in Korean and English. They go on numerous tours, gathering an audience like rock stars, participate in international conventions, interview first-rate Korean stars and make plans to conquer Japan.

639 676 subscribers

178 892 159views

Watch the video: The History of Youtube Stars 2006-2017 (April 2024).

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