“Everything mine is yours”: How modern couples wardrobe becomes common
The habit of dividing clothes into male and female gradually comes to naught, and unisex style is increasingly being written in wardrobes. By the exit of the Eytys x H & M collaboration, we talked with Sveta Pavlova and Sasha Lestyukhin, who are constantly changing their clothes and by their own example prove that gender stereotypes are not long.
Light: "Gender-neutral clothing appeared in the post-war years, when women, along with men, performed hard work and provided families. The main reason for popularizing unisex style was the struggle for equal opportunities. Social changes were also reflected in fashion. My mom said that she herself made the first trousers, in those years it was not yet mainstream. They were not even allowed to attend college at school. Now it’s impossible to imagine a world in which women don’t wear trousers "
Light: "Society is tired of conventions. Designers are increasingly introducing masculinity into women's wardrobe, and feminine notes into men’s clothing, and this is normal: social roles are also eroded. I like the way unisex-clothes sit on me. stylish. And of course, I admire men who are not afraid to break stereotypes. "
Sveta: "When it comes to unisex, as a rule, men’s wardrobe items are implied. Men still don’t have to borrow women's clothes. Because of the anatomical features, some things tailored to a woman’s figure simply cannot fit men’s .
Sasha: "We have been together for eight years now and started borrowing things from each other almost immediately. First of all, I laid eyes on Sveta's sunglasses, and she got access to my T-shirts."
Sveta: “Sasha sometimes uses my hair products, I use his perfume. It’s customary to think that floral aromas are for women and heavier musky for men. In fact, all smells are historically gender-neutral, the rest is just stereotypes imposed by advertising campaigns brands. "
Sveta: “I don’t pay attention to gender merchandising. Often I buy things in the men's department, while not trying to protest, I just buy what I like, what is comfortable. In clothes, I am primarily interested in the quality of the cut and the material. In the H & M x Eytys collaboration, my favorites are high platform shoes and a lacquered jacket. "
Sasha: "Unisex is chosen by people who value convenience and comfort. It is convenient to buy one thing for two. It saves space in the wardrobe and budget."
Sasha: "The list of things we share is quite large. These are T-shirts, sweaters, sweatshirts, shirts, outerwear. Of the accessories, scarves, backpacks, sunglasses. We have the principle of" everything mine is yours. ""
Sveta: “I have gaps in the form of dresses and heels, but this requires a reason or a special mood. In general, I prefer a relaxed style. When I was little, I often had to wear clothes for my older brother. I was a tomboy, and in his I was much more comfortable with clothes than in elegant dresses. Since then, almost nothing has changed. "
Sveta: "In a couple as such, we have almost no division: we both earn, we share the household duties equally, we cook - some dishes from Sasha are even better than me. Sometimes I can joke with the fact that I am a lady and ask to be replaced a light bulb in the bathroom. But I can easily do it myself. It's just nice to flirt a little. "
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