The most ambiguous makeup of New York Fashion Week
Text: Margarita Virova
New York Fashion Week is over, leaving behind one revolution of Tom Ford, the scandal with the show of elks Kanye West, the triumph of beauty in the show of the line of underwear Ashley Graham and the brilliant way out Whoopi Goldberg. To sum up early, but one thing is clear for sure: every year the show and the statement becomes more important than the actual show of clothes. This is reflected in the beauty-bows brands. Make-up becomes a means for expressing ideas, flirting with current social themes and, in the end, a way to just have fun. We show and tell about the most noticeable, strange and interesting make-ups of the New York Fashion Week.
Hood By Air and Porn
The spring collection was shown with the support of Pornhub, and, of course, this could not but affect the features of the images of the models. In combination with Shane Oliver’s love for outrageous tricks, the following happened: on the podium during the evening there were men and women, whose faces and hair were generously and rather clearly smeared with transparent jelly. MAC makeup artist Inge Ggnard was responsible for the make-up of the show, but she didn’t say a word about associations with porn movies and cumshots: "We were inspired by the image of a mischievous child who plays tricks until his parents see." Hood By Air's naughty kids bathed in petroleum jelly, Egyptian Magic, a fat cream and Ultra Ice make-up.
Desigual and Snapchat filters
During the year, many well-known and not-so-bloggers showed makeup inspired by the filters from Snapchat. Now this stupid, but fun trend has come down to the podium. MAC makeup artists painted carnival body art on the faces of Desigual models, and Redken hair stylists decorated hairstyles with paper flowers and butterflies. Last spring may well turn into an independent trend: Rodarte and Michael Costello showed flowers and feathers in their hair, and Delpozo models came out with lush flower garlands on their ears.
VFILES and complete anarchy
VFILES is not only an online store, but also a launching pad for young designers, and their showcases catch your eye. This year the list of participants is as international as possible (Italy, Hong Kong, Belgium, Mexico, Korea), and the bows are one more extraordinary than the other. At least two of the five designers do not hide that their collections are not just a set of clothes, but an attempt to speak out on social and political themes. Barbara Sanchez-Kane befriended national Mexican outfits with BDSM aesthetics, and the Rushemy Botter brand added unisex images with posters "Enemy of Terrorism", "Enemy of Racism" - and so on. The most bizarre make-up was shown by the Korean Song Seoyoon: men and women took to the podium in clothes resembling saline bags. Some were smeared with red lipstick, while others came out with dotted lines and inscriptions, as if they had just been in the plastic surgeon's office.
Thom browne and fake tan
Last year, the designer, breathing unevenly to art, was inspired by the traditional Japanese theater. In the same show he showed, which was dubbed the "pool party of the" Stepford wives "." Models dumped colorful hats, and under capes found bright dresses with prints of flowers and graphic elements. Already under them, in turn, were swimsuits. The eerie atmosphere of the show was given by models in animal costumes, who scattered scattered clothes from the catwalk. The make-up for this collection was invented unprecedented: if it is difficult to surprise with light pastel shades, then a dense tone several shades darker than the natural color of the skin in the style of “imitation of tan” is remarkable.
Marc Jacobs and artificial dreadlocks
Perhaps the most scandalous thing that happened to the hair on New York Fashion Week is the soft multi-colored dreadlocks in Mark Jacobs bows. The collection itself looked like the fruit of baroque love and rave culture: shoes on platforms, mini vinyl, beads, embroidery, a bit of fur. Hairstyles, built of woolen threads, were quite the way and really looked great.
The inspirations were the dreads of Lana Wachowski, who participated in the brand’s last year’s advertising campaign, and the Etsy handicrafts shop - the dreadlocks were felled by hand. In spite of everything, Marc Jacobs nevertheless cut off a portion of the accusations of racism for the reason that mostly white models took to the catwalk with a hairstyle associated with the culture of the African American community. Let's see if social condemnation will hinder the inception of the trend, especially since Jacobs has already apologized.