7 nail polishes with talking names
Not a secret, that we choose cosmetics not only for its qualities, but also for ideas (art perfumery says hello) and names. The latter are especially successful for manufacturers of nail polishes - this is what we decided to demonstrate by implementing the names of shades of seven varnishes and filming the resulting images.
Christina fitzgerald
OPI
Christina fitzgerald
Deborah lippmann
Christina fitzgerald
Essie
Christina fitzgerald
Editorial thanks to the studio Photoplay for assistance in organizing the shooting