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How to understand that you are a health goth

Text: Lisa Ostanina

Instagram and tumblr tapes The guys in the workouts filled out, but they no longer look like either hip-hop fans or teenagers "from the district": girls are painted with black lipstick, wear only black and white and piercing, and do not disdain with large metal ornaments, shoes on a huge platform , latex tops and tights in the net. Health goth can be called a new movement. It appeared after cyberpunk, neo-gothic and normcore, and has already attracted the attention of not only Instagram users, but also world press such as The Huffington Post, Papermag, Complex, i-D and NYMag.

It all started with the Health Goth page on Facebook. She appeared in 2013 through the efforts of director Chris Kantino and musicians from the group Magic Fades - Mike Grabarek and Jeremy Scott (not the one you thought about). The guys just filled the page with photos of girls from the webcam, 3D-pictures, digital-art, pictures of legs in Nike shale and photos from Rick Owens shows - and finally they gave it their name. Now Health Goth has 15 thousand subscribers.

Habitual clothes for sports are too bright and cheerful: remember the women's classic collections of Nike and adidas - they have too much pink and lemon yellow, flashy prints and shiny fabrics. Another thing is monochrome. Imagine what would Willy Valo put on the gym? This is health goth. The topic of sports has become so popular that even neo-gothic designers began to turn to it. The main favorite is ready, Rick Owens also did not remain indifferent to sports topics. For the third consecutive season, he has collaborated with adidas, creating best-selling sneakers that adore not only health goths, but also simply fashionistas from around the world. Nike, it seems, also felt a trend: their last collaboration with designer Pedro Lawrence is completely black - just for the health goth.

7 ways to recognize a real health goth:

In the wardrobe of each health-goth there is a huge selection of all kinds of Nike chokers and black crop tops, which you can wear a mesh top, like Gwen Stefani in the clip "Hey Baby", and go to a gothic party. Or to the gym.

2

Workouts make you feel as warm as Bauhaus albums.

3

For you to "dress up" means to put an earring in the nose and put on Nike white socks under the Underground shoes.

4

From 7 am you stood in line for the sale of the Alexander Wang x H & M collection, but you bought only black leggings, a crop top and a bottle. For running!

5

Your Tumblr and Pinterest is full of photos of Japanese ninjas and Nike symbols, net art and 3D images, reflective clothing and hieroglyphs. And of course, gifs from horror movies.

6

You run in the morning exclusively in multi-layered black clothes and with death metal in the iPod.

7

You wear black Nike Air Huarache with KTZ bombers and Hood By Air sweatshirts, pray on Nasir Mazhar and VFILES, search second-hand for vintage adidas jackets, and at night weave chokers and take pictures on a webcam (of course, under rock or sad gothic music).

Photo: Health Goth / Facebook

Watch the video: The Dark Side Of Harajuku Style You Haven't Seen Yet. Style Out There. Refinery29 (December 2024).

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