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Editor'S Choice - 2024

Brand: HumanWear

HumanWear is a brand of inexpensive clothing made from natural fabrics.

H U M A N W E A R

Designer: Lola saifiYear of foundation: 2010A place: Moscow, RussiaPost office: [email protected]

HumanWear is a new brand created by designer Lola Saifi. In her debut collection - linen dresses, silk skirts and cotton tops, that is all for the city heat. HumanWear is a brand without pretentiousness, the main focus is on convenience and non-proliferation. Every thing exists in very limited quantities. The HumanWear brand will be available at the Afisha Picnic Market, but for now - only in the showroom by appointment.

My brand was created for people equally tired of the advertised brands and the mass market. It is very important that every thing feels human factor, which would distinguish it from the one that is produced at the factory - that is why all our things are made entirely by hand from natural fabrics. For us, this is the most important thing - it comes to madness, to the extent that things are painted in paint from seasonal vegetables and fruits. We send back everything in Tashkent with the help of several craftsmen. It is still impossible to transfer production to Moscow, because it is in Central Asia that the fabric is produced.

Each HumanWear item exists in a maximum of four copies. I try to focus on the small elements that make each thing unique.

Watch the video: When Did Humans Start Wearing Clothes? (November 2024).

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