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Editor'S Choice - 2024

How to care for yourself and take care of the planet

Often we care about environmental friendliness, utility and organic cosmetics, but not paying attention to its packaging, which does not harm us, but the environment (the campaign against the use of plastic abrasive particles in scrubs, which only gained momentum this year, is a rare case of conscious product consumption). We found brands that care not only about the contents of their cans, but also about the right raw materials for them: biodegradable and recyclable.

Luxsit Organic Care

The Swedish brand was founded by Jenny Karner, a graduate of the medical faculty, and a year later the homeopath Teresa Dibinger joined her - in two directions, the girls are still “pushed” by the brand. Luxsit Organic Care, in addition to the main goal (to create natural, safe and effective products for face and body care), has a secondary goal - to prove that organic matter can be boring and even using the terminology of the brand, “luxurious”. She has several lines for one, Naturligt Vis, uses polyethylene terephthalate (in English - PET). This plastic is completely recyclable, it is able to replace glass containers with itself and requires much less energy to process than ordinary plastic.

Origins

Origins - one of the few large brands of cosmetics for skin care, which can replace the usual raw materials for less or not at all harmful to nature. Despite the fact that market giants like Procter & Gamble do not completely shift production to sustainable, the result is still large-scale. Let's return to Origins: Estée Lauder’s “daughter” uses recycled materials “wherever possible”, but it’s more interesting for its five-year campaign for processing tubes - which is especially commendable, not only Origins but also any other brand can be turned in .

Burt's bees

This conscious and developed brand of body care products is one of the participants in the Sustainable Packaging Coalition, a non-profit project of organizations fighting for the least painful for nature production. In accordance with the standards of the coalition, many Burt's Bees products are placed in a quarter-processed plastic, but the brand does not stop there - some jars are already half secondary. The guys also refuse non-primary (that is, directly retaining means) packaging, where it is possible.

Walachei

Walachei’s “urban organics” doesn’t bathe in fame, although it has an interesting position: having been in a deep forest, the founders decided that it was his feelings that were lacking in hunted down citizens - therefore shampoos, shower gels, detergents and oils add cypress, cedar extracts, pines, and packaging is carried out in an adapted boron color palette (black, white and yellowish shades prevail). The tubes, bottles and bottles themselves are made from recycled high-density polyethylene and paper stock.

Vuokkoset

Exemplary Finnish specialized brand, with which all others need to take an example. Vuokkoset has been developing for a long time and now produces only personal hygiene items, specific (gaskets and diapers), but as: packaging is a fully biodegradable film, the material itself is organic cotton and cellulose. Anticipating questions: you can find Vuokkoset not only in online stores, but also in supermarkets.

Lush

The brand diligently and fairly successfully maintains its association with a completely natural and non-waste production, although, it must be admitted, it is not exactly that. Meanwhile, it is impossible to reproach it with deception: nobody hides the use of not only natural components, but Lush has succeeded more than many in reducing packaging raw materials - solid shampoos and conditioners that the brand is especially proud of are sold only in paper wrappers (simple calculation: plastic - zero ). True, they are not pioneers in this - less well-known, but similar Fresh Line also makes shampoo-washers.

Puka

Pukka produces only: herbal teas, juices, bio-additives, oils and cosmetics for the body. The company, as you can guess, does not consider packaging as a secondary issue and in the manifesto sets out its policy in detail: yes, organic cotton strings are attached to tea bags without clips, bioadditives and juices are bottled in recycled glass, and creams are poured into 80% recycled plastic jars which you can then use again. In addition, Pukka supports WWF and monitors developments in the field of industry - to update products and constantly improve its environmental friendliness.

Honeycomb Cosmetics

Packaging for the English brand Honeycomb at the studio Red Dot 21 came out to be extremely understandable: just by looking at the yellow-brown paper honeycomb, you can get a true idea of ​​their purpose and even composition. The active ingredients of face creams are really taken from beekeepers, and the paper for boxes is recycled - for a small brand this is a good way to once again demonstrate the interest and care for the surrounding space.

Watch the video: Why should we care about our planet? Meghna Tare at TEDxUTA (April 2024).

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