What you need to know about cosmetics & Other Stories
WE HAVE RUNNED A HEAD, in which we talk about interesting cosmetics - cheap, expensive, rare, beloved by makeup artists and bloggers, suitable for simple and complex make-up - and accessories for her. Today we are talking about a special brand - & Other Stories: firstly, one of the five brands of the Swedish giant H & M, and secondly, it sells not only cosmetics. But for obvious reasons, let's stop on it.
In the spring of 2012, a rumor leaked to the media that a well-known multinational company was launching a new brand of the price category higher than H & M. The name of the brand reflects its main message: the creators decided to provide women with everything they need to create their own style, or their own history. Therefore, in addition to outerwear, it was possible to find shoes, accessories, underwear, and, actually, cosmetics. Interestingly, H & M initially relied on it - this is the reason for the remarkable scale of the range of & Other Stories compared to the cosmetic lines of other clothing companies.
An obvious feature of the brand & Other Stories - design and tenacious presentation. The brand periodically releases small visual cross-stories about clothes and cosmetics, and its laconic unified packaging is praised in every blog for aesthetics and criticized for its ability to awaken consumerism. Again, unlike Topshop and the maternal H & M, you can find not only basic makeup accessories (brushes and other accessories too) on the & Other Stories stands, but also an extensive line of care products. For example, some creams for the face brand under a dozen (differentiation - the type and condition of the skin), and still have creams for the eyelids, hands, cleansers, scrubs, soaps, body sprays. By the way, there are several aromatic compositions of the brand, and on the basis of them the lines of products are formed.
More specifically, the brand has several safe suggestions for the first experiments. So, bloggers like one thing to praise simple things like hand soap (flavors are even compared to Diptyque, and this is a success) and body lotions. The powder blushes of & Other Stories are not chalky in texture, that is, they look good on the skin, and are interesting in terms of shades: there is even a rare red and honest fuchsia. Lucky, which the brand is unsurprisingly many, are represented in bright and pastel shades and behave well: they are well applied with a brush and chipped not earlier than the notorious Chanel. However, the brand has prepared a list of its own pride: a mascara with the effect of false eyelashes, a nightly regenerating face mask, persistent matte lipstick and seven more different products entered the top.
Despite the fact that & Other Stories is called "the luxurious sister of H & M", the brand sets the prices for cosmetics quite reasonable. Nail polish will cost 5 pounds, lipstick costs 12, and BB cream - 15. You can buy it at the & Other Stories stores (list on the website) or order it online through an intermediary. By the way, do not hesitate to ask in the store samplers odorous means - they are willing to issue.
