10 Russian brands, where you can find New Year's outfit

Waiting for the New Year holidays we explored the collection of local brands in search of things for different tastes and purses. We offer a selection of designer names, in the collections of which you can find dresses and sets for the New Year - both very elegant and more calm.

TEXT: Svetlana Paderina, author of the telegraph channel wannabeprada

My812

Far from all Russian designers are preparing for the holidays special collections - often this is not necessary, because the assets of domestic brands have enough dresses, both simple and unusual. Looking for a concise, but sensual outfit, you can look into the St. Petersburg store My812: light dresses with sleeves and combination dresses made of silk and viscose may appeal to those who are looking for a beautiful thing that can be worn outside.

UShatáva

Designer duet of Alice Ushakova and Nino Shamatava released for the New Year a special line inspired by Parisian vintage shops. The collection includes lace dresses, pink velvet robes, silk kimonos and tweed basques to complement the look. The only point: almost all products are made of synthetic materials, so those who are sensitive to polyester, we advise you to carefully read the composition.

Sorelle

Brand ideologist Vera Kholmova decided to go against the current: in her opinion, domestic designers pay too much attention to universal silhouettes and neutral basic things. Under her jurisdiction, Sorelle adheres to a deliberately “feminine” aesthetics, inspired by the podium style of the 1980s, 1990s and early zeroes, and chooses spectacular fabrics and underlines the shape of the cut. The brand is good at dresses - mini and maxi, with asymmetrical details, tight drapes and voluminous sleeves. Those to whom the degree of romanticism seems too high can pay attention to jackets with a strict shoulder line, which look solemn, but also suitable for weekdays.

Belka

Designer brand, based in St. Petersburg, produces collections of non-boring office clothes. Developing models for New Year's parties, Natalia Polunina and her team decided to support the spirit of power dressing and relied not on dresses, but on trouser suits. Made of white viscose, they imitate a tuxedo and leave space for styling: a suit can be worn on a naked body or on a shiny top, supplemented with visible decorations or not overloaded with additional details.

Otocyon

The aesthetics of the Moscow brand Otocyon binds together romance and comfort. This is the case when the dresses allow you to look spectacular and feel comfortable - just like in your favorite pajamas. An excellent option for home (and not only) holidays - bulk powdery maxi-dress made of cotton velvet; or a more elegant model - textured silk sundress, delineating a figure like a corset, but remaining ductile due to elastic threads.

Tonkilled

Young Moscow brand Tonkilled works in a delicate manner, preferring a universal palette, expensive natural materials and catchy accents that make every thing special. By the New Year, tiny golden combinations, cream blouses tied at the chest, and dresses with a zip fastener - all made of natural silk appeared in their collections; and more - wool jackets with an English collar.

Onoma

Onoma can hardly be called a clothing brand - it’s rather an art workshop where the ideas of two designers, Inna and Sandra, are embodied. Girls create "invisible" dresses from the grid, which are applied thin embroidery and appliqués in the form of outlines of female figures. Sometimes the layers of the grid overlap or connect with opaque materials - in each case the dress turns into a small work of art. For those who want to join the beautiful, but not ready to buy a dress, Onoma has accessories: the finest scarves with embroidery and surreal masks from the grid that can transform the simplest outfit.

LES '

Designer Lesya Paramonova needs no introduction: becoming a pioneer of a new romantic wave, she creates emotional clothes inspired by her own fantasies. In the new LES 'collection you can find "medieval" dresses with removable sleeves and hand embroidery, velvet caftans with mystical patterns, voluminous quilted skirts and spectacular additions: embroidered belts and small decorated vests.

Nebo

The Moscow brand Nebo focuses on dresses, and they are quite diverse here: from silk combinations, tailored to the side, to complex silhouette models. In addition, the designer Olesya Shipovskaya uses a wide range of colors, so the search for a bright pink, lemon yellow, coral or blue dress can be completed in the Moscow studio of the brand. An alternative to the traditional outfits will be multicolored trouser suits, jackets dresses in the style of the 1980s with contrasting details or, if you need something warmer, coat dresses.

Pe for girls

The commercial line of sisters Julia and Alice Ruban consists mainly of understandable basic things, and by the New Year is complemented by more solemn models. Among the latest dresses of dark velvet, elongated and shortened, sparkling disco dresses with one sleeve and spacious, but also brilliant caftans - in a word, a classic that does not require much thought over the image. By the way, at the base of materials with glitter is viscose, therefore in things, most likely, it will be quite comfortable.

PHOTO: Sorelle